Israel pays influencers up to $7,000 per post to occupy information space

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This work by Middle East Monitor is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License

In this photo illustration the logos of social media applications “TikTok, Twitter, Instagram, YouTube, Facebook, Pinterest, Snapchat, LinkedIn, Twitch” are displayed on a smart phone screen in Ankara, Turkey on September 30, 2021. [Ali Balıkçı – Anadolu Agency]

As global public opinion shifts decisively against Israel’s genocidal campaign in Gaza, the occupation state is intensifying efforts to dominate the information space through a network of paid influencers, algorithm manipulation, AI content framing and covert media partnerships. Recent revelations from filings under the US Foreign Agents Registration Act expose a sprawling Israeli propaganda campaign designed to distort public discourse, especially among younger audiences, and deflect mounting accusations of genocide.

At the centre of this campaign is a covert influence operation, exposed in documents filed under the US Foreign Agents Registration Act. The Israeli Ministry of Foreign Affairs, through its contractor Bridges Partners, has reportedly paid up to $7,000 per post for influencers to publish pro-Israel content on platforms such as TikTok and Instagram. 

According to Responsible Statecraft, the “Influencer Campaign” was budgeted at $900,000 to cover 75–90 posts between June and September 2024. The content is being produced under an initiative called the “Esther Project.”

The name bears resemblance to a separate initiative by the right-wing US think tank, the Heritage Foundation, which launched its own “Project Esther” in October 2024. The Heritage campaign aims to identify and counter what it describes as “antisemitic” rhetoric on US campuses and in public discourse—an effort that critics say equates legitimate criticism of Israel with support for terrorism. 

According to Responsible Statecraft, while the two projects are not officially connected, they appear to share ideological aims: conflating Palestinian solidarity and criticism of Israe with extremism in order to delegitimise dissent.

The wider strategy involves not only the dissemination of pro-Israel content but also direct efforts to alter the architecture of information platforms themselves

WATCH: MEMO Monitoring: Is Israel losing control of images emerging from Gaza?

A $6 million contract was awarded by the Israeli government to a firm named Clock Tower X LLC, whose leadership includes Brad Parscale, former campaign manager for Donald Trump. The contract focuses on disseminating pro-Israel messaging to Gen Z audiences across TikTok, Instagram, YouTube and other platforms. The firm aims to reach at least 50 million impressions monthly.

Significantly, the Clock Tower contract includes efforts to influence how artificial intelligence tools—such as ChatGPT—respond to questions about Israel and Palestine. The firm plans to launch a network of pro-Israel websites and populate them with content designed to shape how AI models “frame” certain topics. Because tools like ChatGPT learn by drawing on vast amounts of publicly available text from the internet, flooding the web with specific narratives can alter how these models answer sensitive questions.

In practical terms, this means that if someone asks ChatGPT a question about Israeli policies or the situation in Gaza, the AI might be more likely to echo pro-Israel talking points—not because they are factually correct, but because the internet has been strategically seeded with that perspective.

Clock Tower is also using advanced software such as MarketBrew AI—a tool designed to reverse-engineer search engine algorithms—to ensure pro-Israel narratives appear higher in Google and Bing search results. This approach, known as predictive search engine optimisation (SEO), helps push critical or dissenting perspectives further down the rankings, making them less visible to the average reader.

In a related move, Oracle co-founder Larry Ellison—reportedly the single largest private donor to the Israeli military—is expected to play a major role in the acquisition of TikTok. Israeli Prime Minister Benjamin Netanyahu has publicly backed the bid, saying it “could be consequential.”

The entire operation comes as Israel faces growing international condemnation over its ongoing military campaign in Gaza, which has killed more than 68,000 Palestinians—most of them women and children—since October 2023. Recent polling shows that only 9 per cent of Americans aged 18-34 support Israel’s actions, with broader public opinion also shifting.

In remarks to Israeli influencers last week, Netanyahu acknowledged that the digital space is now “the most important” front in Israel’s efforts to justify its war. “You can’t fight today with swords, that doesn’t work very well,” he said. “The most important [weapons] are the social media.”

READ: Israel’s influence on Big Tech: Silencing pro-Palestine media

This work by Middle East Monitor is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License

Orcas discuss Genocide-supporting and complicit Zionists. Donald Trump, Keith Starmer, David Lammy, Rachel Reeves, Angela Rayner are called evil genocide-complicit and supporting cnuts.
Orcas discuss Genocide-supporting and complicit Zionists. Donald Trump, Keith Starmer, David Lammy, Rachel Reeves, Angela Rayner are called evil genocide-complicit and supporting cnuts.
Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza's hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza’s hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Continue ReadingIsrael pays influencers up to $7,000 per post to occupy information space

Big problem with conference passing the genocide motion is we know ‘Labour’ will ignore it

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Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza's hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza’s hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Experiencing issues with this image not appearing. I suspect because it's so critical of Zionist Keir Starmer's support of and complicity in Israel's genocides.
Genocide denier and Current UK Prime Minister Keir Starmer is quoted that he supports Zionism without qualification. He also confirms that UK air force support has been essential in Israel’s mass-murdering genocide. Includes URLs https://www.declassifieduk.org/keir-starmers-100-spy-flights-over-gaza-in-support-of-israel/ and https://youtu.be/O74hZCKKdpA
UK Labour Party Foreign Secretary David Lammy repeatedly heckled at a speech to the Fabian Society over his and the Labour Party's support for and complicity in Israel's genocide of Gaza.
UK Labour Party Foreign Secretary David Lammy repeatedly heckled at a speech to the Fabian Society over his and the Labour Party’s support for and complicity in Israel’s genocide of Gaza.
Continue ReadingBig problem with conference passing the genocide motion is we know ‘Labour’ will ignore it

Israeli naval forces board pro-Palestinian flotilla 75 miles from Gaza

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https://www.theguardian.com/world/2025/oct/01/israeli-military-vessels-pro-palestinian-flotilla-gaza

The crew of one of the Gaza-bound vessels with their hands up as they are boarded by Israeli military. Photograph: Global Sumud Flotilla/Reuters

Greta Thunberg arrested and taken into custody after six of the flotilla’s boats were boarded

At least two boats from a pro-Palestinian flotilla have been boarded by Israeli forces roughly 75 miles off the coast of Gaza, as the vessels attempted to breach the maritime blockade of the war-torn territory and bring aid.

Several media outlets reported that other boats were also being intercepted.

The raid began with the flotilla’s leading vessel, Alma, whose crew were detained by Israeli soldiers on Wednesday.

The environmental activist Greta Thunberg was among those onboard the Alma.

In a video message posted on Instagram shortly before the interception, Thunberg said: “My name is Greta Thunberg. I am onboard the ship Alma. We are about to be intercepted by Israel.”

Thunberg, along with other activists on the Alma, was arrested and taken into custody at the Israeli port of Ashdod.

The Global Sumud Flotilla, which consists of more than 40 civilian boats carrying about 500 parliamentarians, lawyers and activists including Thunberg, was heading towards Gaza bringing humanitarian aid despite repeated warnings from Israel to turn back.

Article continues at https://www.theguardian.com/world/2025/oct/01/israeli-military-vessels-pro-palestinian-flotilla-gaza

Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza's hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza’s hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Continue ReadingIsraeli naval forces board pro-Palestinian flotilla 75 miles from Gaza

Rachel Reeves not a ‘green zealot’ as she signals North Sea backtrack  

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Campaigners take part in a Stop Rosebank emergency protest outside the U.K. Government building in Edinburgh, after the controversial Equinor Rosebank North Sea oil field was given the go-ahead Wednesday, September 27, 2023. (Photo: Jane Barlow/PA Images via Getty Images)
Campaigners take part in a Stop Rosebank emergency protest outside the U.K. Government building in Edinburgh, after the controversial Equinor Rosebank North Sea oil field was given the go-ahead Wednesday, September 27, 2023. (Photo: Jane Barlow/PA Images via Getty Images)

https://www.energyvoice.com/renewables-energy-transition/581596/rachel-reeves-not-a-green-zealot-as-she-signals-north-sea-backtrack

Under pressure Chancellor Rachel Reeves has pledged support to the oil and gas sector through the planned North Sea strategy.  

Chancellor Rachel Reeves announced the upcoming North Sea strategy will be published before the Autumn Budget.

In her speech at the Labour Party conference she highlighted that “I talked about homegrown energy, and that is renewables, but it is also in the North Sea as well” before adding she is “not a zealot of green energy”.

Meanwhile, energy secretary Ed Miliband is gearing up to use his speech on Wednesday to attack a “global network of right-wing billionaires” looking to stop net zero developments, and push for unity across the clean energy sector.

“We are going to be reliant on oil and gas for many years to come,” Reeves added, citing a preference to use oil and gas from the UK rather than importing from overseas.

“I am really committed to boosting our energy security, because increasingly energy security is national security, so investing in homegrown energy is really important,” she added.

Article continues at https://www.energyvoice.com/renewables-energy-transition/581596/rachel-reeves-not-a-green-zealot-as-she-signals-north-sea-backtrack

dizzy: Looks like the Labour Party are shitting on their climate commitments.

Greenpeace activists display a billboard during a protest outside Shell headquarters on July 27, 2023 in London.
Greenpeace activists display a billboard during a protest outside Shell headquarters on July 27, 2023 in London. (Photo: Handout/Chris J. Ratcliffe for Greenpeace via Getty Images)
Experienced climbers scale a rock face near the historic Dumbarton castle in Glasgow, releasing a banner that reads “Climate on a Cliff Edge.” One activist, dressed as a globe, symbolically looms near the edge, while another plays the bagpipes on the shores below. | Photo courtesy of Extinction Rebellion and Mark Richards
Experienced climbers scale a rock face near the historic Dumbarton castle in Glasgow, releasing a banner that reads “Climate on a Cliff Edge.” One activist, dressed as a globe, symbolically looms near the edge, while another plays the bagpipes on the shores below. | Photo courtesy of Extinction Rebellion and Mark Richards
Neo-Fascist Climate Science Denier Donald Trump says Burn, Baby, Burn.
Neo-Fascist Climate Science Denier Donald Trump says Burn, Baby, Burn.
Continue ReadingRachel Reeves not a ‘green zealot’ as she signals North Sea backtrack  

‘Stunning Reversal’: New York Times Poll Finds US Support for Israel Has Plummeted

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Original article by Julia Conley republished form Common Dreams under Creative Commons (CC BY-NC-ND 3.0). 

Protesters gather to demand an arms embargo on Israel on April 12, 2025 in Chicago. (Photo by Jacek Boczarski/Anadolu via Getty Images)

“Though this was utterly unthinkable even five years ago,” said one journalist, “it’s now reflected in poll after poll, and is so entrenched it’s hard to imagine it can be reversed.”

As Israel’s bombardment of Gaza and starvation policy in the exclave nears the beginning of its third year, the assault that has killed more than 66,000 Palestinians has driven US support for Israel “off a cliff,” suggested one commentator in response to a poll released Monday by The New York Times and Siena College.

The survey of 1,313 registered voters found that for the first time since the newspaper and university have polled Americans on their sympathies regarding the Israeli-Palestinian conflict since 1998, more respondents said they support Palestinians than Israelis.

Thirty-five percent expressed sympathy with the Palestinian side, while 34% said they support Israelis and 31% said they were unsure or had equal sympathy for both sides.

The poll did not show a majority of respondents backing Palestinians, who have demanded the right to self-determination and an end to Israel’s occupation and apartheid policies since Zionist forces ethnically cleansed hundreds of Palestinian towns and cities, killed 15,000 people, and expelled at least 750,000 Palestinians from their homes in order to establish the Jewish-majority state of Israel in the 1940s.

But the shift in support toward Palestinians was still viewed as seismic among political observers including journalist Krystal Ball, who said the poll showed that “Israel has lost the American people.”

Support for Israel and the United States’ policy of providing the country with more than $300 billion in aid—mostly military aid—since its founding have long appeared unbreakable among lawmakers from both major political parties, and the public has followed suit for decades.

In 2011, a Gallup poll found that US adults were more than four times as likely to express sympathy and support for Israelis than for Palestinians. Between 1988 and 2011, the survey never found more than 20% of Americans siding with Palestinians.

The Times/Siena poll has found similar results, with 47% of respondents telling survey-takers that they supported Israel in the aftermath of the Hamas-led attacks on October 7, 2023 and just 20% expressing sympathy with Palestinians.

In December 2023, only 22% of Americans told the Times and Siena they believed Israel was intentionally killing Palestinian civilians—despite numerous statements by Israeli officials suggesting that their policy was to do so. In the first weeks of the war, then-Israeli Defense Minister Yoav Gallant said the government as cutting off deliveries of water, food, and fuel to Gaza because Israel was “fighting human animals,” and President Isaac Herzog said Gaza’s population of more than 2 million Palestinians were all “responsible” for the Hamas attack, denying that there were civilians who were “not involved.”

Nearly two years later, Americans have changed their view, with 40% saying Israel is intentionally killing Palestinians. A quarter of respondents said Israel is doing enough to prevent civilian casualties, down from 30% in 2023, and 16% said Israel is unintentionally killing civilians, down from 21%.

The Times reported a “stunning reversal” in public opinion regarding the continuation of US aid to Israel since October 2023. More than half of registered voters now oppose providing Israel with military and economic aid. Opposition was the highest among voters under the age of 44; 62% of those aged 30-44 said the US should stop funding Israel, while 68% of voters aged 18-29 said the same.

Last month, a Quinnipiac University survey showed similar results, with 60% of voters from across the political spectrum saying they opposed more military aid for Israel—the most significant opposition level recorded by the university since it first asked the question in November 2023.

The Times survey displayed “absolutely staggering public opinion polling on Israel’s collapse among young Americans,” said journalist Glenn Greenwald.

“Though this was utterly unthinkable even five years ago,” said Greenwald, “it’s now reflected in poll after poll, and is so entrenched it’s hard to imagine it can be reversed.”

The poll was released as progressive commentator Hasan Piker said in a video posted on social media by Current Affairs that Democratic lawmakers must abandon the idea that supporting Israel is “pragmatic,” pointing out that New York City Democratic mayoral nominee Zohran Mamdani easily won the primary election in June after being outspoken in his criticism of Israel’s policies in the occupied Palestinian territories.

“It’s not an area that you will be punished for, no matter how fearful you are of corporate donors, no matter how fearful you are of lobbying interests,” said Piker. “The people will back you, as we have seen with the primary victory for Zohran.”

Continuing to support Israel is “not pragmatic,” he added. “It’s actually the opposite of pragmatism.”

Original article by Julia Conley republished form Common Dreams under Creative Commons (CC BY-NC-ND 3.0). 

Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza's hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.
Keir Starmer objects to criticism of the IDF. He asks how could anyone object to them starving people to death, forced marches like the Nazis did, bombing Gaza’s hospitals and universities, mass-murdering journalists, healthworkers and starving people queuing for food, killing and raping prisoners and murdering children. He calls for people to stop obstructing his genocide for Israel.

Continue Reading‘Stunning Reversal’: New York Times Poll Finds US Support for Israel Has Plummeted